Uttar Pradesh sees rising demand for lesser known travel circuits
Source:uptourism ↗

Why It Matters
Important for UPPSC aspirants to understand state-specific tourism trends, regional development schemes, and the diversification of cultural circuits within Uttar Pradesh.
Summary
The article discusses the growing demand for lesser-known travel circuits across Uttar Pradesh, highlighting efforts by the state tourism sector to diversify tourism beyond conventional religious and historical destinations, thereby boosting regional economic development and sustainable tourism.
Key Points
- Uttar Pradesh is experiencing a surge in domestic and international tourist interest towards lesser-known travel circuits rather than just traditional hubs.
- State tourism policies focus on diversifying offerings to include eco-tourism, spiritual circuits, and lesser-explored heritage destinations.
- This shift helps in distributing economic benefits and employment generation to rural and remote regions of UP.
Important Terms
Swadesh Darshan Scheme
A central sector scheme by the Ministry of Tourism aimed at integrated development of theme-based tourist circuits across India, with a recent focus on sustainable and responsible tourism under Swadesh Darshan 2.0.
UPSC context
Relevant for UPSC/UPPSC Prelims and Mains (GS Paper I/III - Tourism Infrastructure and Government Schemes).
HRIDAY Scheme
National Heritage City Development and Augmentation Yojana, launched by MoHUA to preserve and revitalize heritage cities in India, combining heritage conservation with inclusive urban development.
UPSC context
Important for UPPSC/UPSC Prelims and Mains (GS Paper I - Cultural Heritage & Urban Development Schemes).
Uttar Pradesh Tourism Department
The state nodal body responsible for formulating tourism policies, developing regional and lesser-known travel circuits, and upgrading tourism infrastructure to foster economic growth in Uttar Pradesh.
UPSC context
Core for UPPSC Special syllabus (UP Specific - Tourism, Culture, and Economic Development).
Prelims Trap
Uttar Pradesh tourism policies exclusively prioritize traditional religious hubs at the cost of rural circuits.
Aspirants often confuse traditional heavy hubs like Varanasi and Ayodhya as the exclusive focus of UP Tourism Policy 2022, ignoring the 12 specialized and lesser-known circuits.
Static Concepts Connected
What are the key institutional bodies and policy frameworks driving eco-tourism and rural tourism in Uttar Pradesh?
- UPETDB Setup: Established in August 2022 to coordinate multi-departmental efforts for sustainable tourism in natural areas and sanctuaries.
- Tourism Policy 2022: Identified 12 specialized tourism circuits with capital subsidies for local entrepreneurs and farm-stay initiatives.
- Rural Tourism Strategy: Targeting rural infrastructure and homestays across hundreds of villages to foster agri-tourism and experiential travel.
Cross-Topic Patterns
Rural Tourism + Regional Disparity UP Policy
UP Tourism Policy 2022's focus on rural homestays mirrors national rural livelihood missions, linking decentralized employment with regional economic disparity reduction.
Eco-Tourism + Sustainable Infrastructure in UP
Eco-tourism development around dams and reservoirs links environmental conservation mandates with state revenue generation and sustainable rural infrastructure.
Expect a match-the-following or statement-based question on UP Tourism Policy 2022 circuits, UPETDB, or rural homestay village targets.
Linked PYQs · 2
Linked PYQs · 2
- 2017UPPSC_PRELIMSGS1
Swadesh Darshan Scheme launched by Government of India does not include development of which of the following tourist circuits?
- 2020UPPSC_PRELIMSGS1
Which of the following cities of Uttar Pradesh is/are covered under the 'Heritage City Development and Augmentation Yojana (HRIDAY)' ? 1. Varanasi 2. Mathura 3. Prayagraj 4. Ayodhya Select the correct answer from the codes given below.